Monday, February 15, 2010

Project I: Blue Green



BLUE GREEN (turquoise, teal, cyan, aqua, or aquamarine)


The combination of blue and green adds dimension to their base colors, thereby expanding the effects they have over our perception. Blue connotes the sky, and green is associated with grass or land. Combining the two represents where the two meet, which is water.

Called by other names like turquoise, teal, cyan, aqua or aquamarine, blue-green is used in a spectrum of industries – from fashion, interior design, to wellness, R&R, travel, in healthcare, hotel, technology and corporate settings. It’s also used in sports like hockey, football, baseball and basketball.

Turquoise is the symbol of youth, and high ideals. It is refreshing and sophisticated. It can be trendy or dated depending on the colors that it is combined with. It is sweet, and feminine. McInnis and Shearer (1964) found that blue green was more favored among women than men. As it gets darker it becomes more worldly and sophisticated.It contains both the quality of growth or life from the green, and the quality of intelligence and communication from the blue.

Blue-green as a color is also prominent in West European Old civilizations (Celts, Pictons, Neolithics, Irish, Breton). They paint their bodies with it. Their language only has one term to refer to blue and green – “glas”. A lot of areas in West European countries are called names that mean green or blue-green i.e. Glastonbury, Glasgow. Blue-green is also a sacred color in Iran, where it symbolizes paradise. It is associated with ancient civilizations, the New Age and with the zodiac sign Aquarius.

As a gemstone, turquoise has been used in amulets to provide protection, health, confidence and strength. In terms of location, turquoise is associated with the Middle East and American Southwest. Turquoise can calm hyperactive or hypersensitive people. It is meant to treat disillusionment, apathy, breathing issues, physical detox, rebirthing, purification, sterilization, to kill pain. It generally heals and improves circulation and reenergizes.

Teal is a medium blue-green color. It gets its name from a type of duck, with that color surrounding its eyes. Teal is one of the 16 web colors formulated in 1987. Teal belongs to the system called Plochere Color System, formulated in 1948, which is used by most interior designers on which to base their color palette decisions. Teal is the default background color in Windows 95. In an online vote, it was also voted the most popular shade of blue above cornflower blue.

Blue-green represents feeling and creative expression more than rational thought. It relates to transformation, evolution, change, sharing, waves, metamorphosis, transmutation, the inner teacher, and the spiritual heart – midway between the heart and the throat. These family of colors also associate with mystics, telepathy, a symbol of both heavens and the sea, of fluid movement and mutability. As a chakra, “Thymus Chakra”, it connects us with energies of spiritual love and mystical coomunion and the Divine as teacher and as Sacred Lover and beloved. Blue-Green indicates a dreamy person, emotional, a thinker than a doer, insightful, perceptive, someone who sees possibilities.


PANTONE PR

Blue-green is the color of the year according to Pantone. It takes us to an exciting, tropical paradise, and still gives us a sense of protection and healing. It takes us away from the stresses of the world, and invigorates us by surrounding us with the calming seascape.



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